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Actors, What Kind of Success Do You Want?

March 9, 2012 Mineralava Musings No Comments
success
In the span of two hours I was referred to as a “semi-celebrity,” and had a woman write me asking “Who are you?” (Why she bothered to write is entirely a mystery, but hey…) Still, it did illustrate the murky waters of notoriety actors can swim in. Somewhere circling amongst the “A-listers,” the “has beens,” and the “never should have beens” are the “aren’t you?… no, never minds.”

Most people go into acting either for (a) the art or (b) the celebrity. Neither type is necessarily prepared for what even a modest walk along the path will bring. As with anything of this nature, however, it’s entirely up to you how it plays out. More likely than not, you will set the tone for this very early on in your career.

You can be successful and low-key. You can be unsuccessful and splashed all over the papers. Your behavior, attitude and beliefs about the world will dictate this, not anything else. The measure of your success is predicated upon a thousand factors, but the quality of it is entirely yours.

Personally, I would suggest staying away from the tabloid-ish side of affairs. It’s a cheap world filled with double-crosses and lies. But however you end up playing it, just remember, it’s you. As the old saying goes, “By the age of 50, you get the face you deserve.”

Edoardo Ballerini is an actor and a writer. He has appeared in over forty films and television series, including Boardwalk Empire, The Sopranos and the indie hit Dinner Rush. He was last seen on Theater Row in New York in “Honey Brown Eyes.”You can reach Edoardo on Facebook or Twitter.


Edoardo Ballerini is an actor and a writer. He has appeared in over forty films and television series, including Boardwalk Empire, The Sopranos and the indie hit Dinner Rush. He was last seen on Theater Row in New York in “Honey Brown Eyes.”You can reach Edoardo on Facebook or Twitter

Actors, What Kind of Success Do You Want?

success

In the span of two hours I was referred to as a “semi-celebrity,” and had a woman write me asking “Who are you?” (Why she bothered to write is entirely a mystery, but hey…) Still, it did illustrate the murky waters of notoriety actors can swim in. Somewhere circling amongst the “A-listers,” the “has beens,” and the “never should have beens” are the “aren’t you?… no, never minds.”

Between the Taping and the Viewing…

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In the acting life, there is also a falling shadow, and it comes between the gig and the screening. Between the filming and the airing… Theater is different, of course, but for now let’s stick to the world of screens. After you walk off set for the last day, there’s a good chance you won’t see your work for months, if not even years, or if ever.

Reviews: To Read or Not to Read (h/t to @edoballerini)

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The Emerging Skills Needed by #Film Publicists

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The Mindset Change of Social Media

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I was recently interviewed for a blog and was asked about using social media for marketing a film. It really got me thinking about that question. Is that all most filmmakers see social media being used for? One big promotional effort only to be used when they are looking to sell something? I think within 10 years this will be a non issue as everyone will be adapted to social media. Those who have refused to start will be so left out it will be like the people who held out on rotary phones and terrestrial TV signals.

Using #Pinterest as a tool for your #Film #Marketing

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Speaking of Pinterest…I only recently started using it for the Joffrey project which is why all of my boards are devoted to that. Looking at them gives a good idea on the kind of thing you could use it for on your production. In my workshop presentations, I talk about posting regularly on your social channels and not just information directly about your film, but also about the interests of your audience; those who would be a fan of your film and of yourself as an artist. I am using the boards to show Joffrey history through pictures and videos. The ballets they created, the ballets they revived, their alumni dancers, Robert Joffrey through the years as well as photos of the merchandise available to buy through our site. It’s a balance of audience interest and promotion for the film.

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